Grüvi offers a line of non-alcoholic craft beers and single serve wines. The company has 5 varieties of beers and 2 wine options, allowing consumers to enjoy non-alcoholic drinks without sacrificing the taste. These products are currently sold direct-to-consumers through retail distribution partners and via the company’s e-commerce website: www.getgruvi.com. On the retail side, Grüvi sells directly to independent shops and restaurants, as well as through five major chains including Total Wine, Whole Foods, Target, Sobeys and BevMo.
Join Rockies Venture Club for the Gruvi Update to learn more about the companies progress, meet the executive team, and discuss the opportunity alongside existing RVC investors. The Investor Update will take place virtually and will cover all the major due diligence questions such as IP, competition, leadership, funding strategy, exit strategy, use of funds, milestones, etc.
Investment Terms:
Raising $2M on a convertible note being led by a $1.5M investment by existing investment partner and member of the board of directors: Good & Well Capital.
The financing is to allow the business to capture time-sensitive market opportunities while accelerating product R&D and support an updated packaging launch.
The financing takes place in the form of a convertible note with interest and maturity in 2 years that converts with a discount on a future financing.
Key Terms:
6% Interest, Maturity May 27, 2026.
Discount on Series A financing:
80% if within 12 months
75% if within 12-24 months
70% if longer than 24 months
August 2024 Update
Read the August 2024 Gruvi Investment Memo
Review the Gruvi Investor Deal Page